Be In Love With Your Equestrian Business

Are you happy with how your equestrian business is going?

Do you think you need to do more, or change your approach?

Now i'm all for setting goals, reviewing them, and being flexible to new opportunities. But sometimes, it's better to focus on one thing and get good at it. Very good at it.

I was catching up on one of my business influencers, Jeff Walker recently. And Jeff was talking about being "addicted to your success".

Here's an analogy. You want to compete in equestrian sports. You've got your horse. You decide you want to do dressage and go up through the levels as far as you can. Grand prix or Inter, or medium. Whatever your goal is. But you find it difficult. I'm a believer that any dressage movement is within all horse's capabilities. If you've ever spent time watching horses in the field, you'll have seen them capable of all sort of movements. It's us as riders who need to untap their potential!

You could find the dressage difficult and give up. And decide to do showjumping. As any elite show jumper will tell you, flatwork is everything. Guess what? Dressage is flat work! So to excel at showjumping you need to still practice your flatwork. If dressage is what you want to do, then why give up? It's rewarding to learn a movement, perfect it and then try another one. Dressage is addictive, if you put in the practice and see the rewards.

Changing disciplines because you're finding one too difficult isn't the solution. Your equestrian dream will only be half fulfilled. The same applies to your business!

Don't short-change yourself or your horse. If you find it challenging to learn the movements, to understand what to do. Then change your approach. Get a coach. Change your coach. Listen to the coach. Practice between coaching sessions. Do what you need to do to achieve your equestrian success.

Why Being Good At One Thing Is A Good Thing For Your Equestrian Business

Going back to Jeff Walker, he was talking about how it's possible to be successful by getting good at one thing. He's had one signature online programme for many years. And he's got good at it. Because he's allowed himself to not get distracted by other options. Becoming good or great in one field is rewarding. Doing a job that you love means you'll never have to work again! You may've heard of this saying and it is actually true!

Do you love what you're doing? Are you addicted to your equestrian or pet care entrepreneur business? Are you doing all that you can to make it successful? By concentrating on one goal?

Remember within one goal, there will be lots of mini-goals, or micro-actions. So don't feel constrained. Be inspired to be the best you can be. And become addicted to your own success.

As another inspirational man said, "you will get all you want in life, if you help enough other people get what they want." This of course is from the great Zig Ziglar.

Even as an equestrian or pet care entrepreneur this is true. Your customers want their animals to be fit and healthy. You can help them to get this.

Action Point
  • Review what you're doing. Are you mastering one business goal? Or are you trying to achieve multiple goals at the same time?
  • Decide what goal you're going to focus on for the next 3 - 6 months. Concentrate on this, dedicate yourself to this and become really good at it!

You can get more tips in my goal setting toolkit. Which is included in my 'Brilliant Tips To Grow Your Horse or Dog Care Business' online course. Find this online at

How to Get Confidence Running Your Equine or Canine Business

Click here for more information on consultancy. Or email me at info @ for info on coaching opportunities with me.

About The Author
Suzanne Harris is an equestrian and canine entrepreneurial coach and consultant to veterinarians who want to help prevent animals being affected by domestic abuse.

PS: You can find more equestrian and pet care themed business articles over at my Linkedin, see more here

PPS: If you'd like to find out more about Jeff Walker's amazing business tips, find him online at