How To Transform Your Equine or Canine Business Performance


Do you find it:

  • Challenging getting new customers?
  • Challenging selling your products?
  • Challenging networking professionally?

It’s normal to have doubts. To be concerned about pushing yourself. But these doubts and challenges can be used to your advantage. Yes really! Self-efficacy maybe something you’ve not heard of, but it’s defined as your ability to influence events in your life.

This is slightly different to self-confidence. This is more about you feeling confident as a result of previous events giving you confidence. Whereas self-efficacy is about future performance.

A great saying which you may’ve heard of is - you’re not a tree! You can transform yourself.

So if you find any aspect of your business challenging. Firstly work out why.

  • Is it fear of repeating a previous experience.
  • Or the fear of the unknown.

If you’ve no prior experience that’s created this fear, then visualise success, be the person who goes out and gets new customers (or whatever it is).

If your fear is based on a personal previous experience. Learn from that. What can you do differently? Or is it a case of more practice needed? Transform yourself into the person who learns from their experience and smashes it!

Read more about self-efficacy in this article from Psychology

Action Point..
Take note of the above. Read it again.

Be consistent. This is your personal development and business. Take small steps if you need to, but move forward and create the life and business you want!

If you'd like any further advice on applying these tips for you in your horse or dog care business. Then please email me at info @

How to Get Confidence Running Your Equine or Canine Business

Visit or email me at info @ to learn more.

About The Author
Suzanne Harris is an equestrian and canine entrepreneurial coach and consultant to veterinarians who want to help prevent animals being affected by domestic abuse.